Like in any industry, when you've worked in a specific market for 18 years, you get to know what sells well... what trends come and go and what consumers would like to buy.
Putting together a cohesive collection for a product like Tissue Crafting is like solving a huge puzzle. so much attention needs to be put towards each pattern & group when as they are married to specific colors
MOST IMPORTANTLY
I have a passion for working closely with manufacturing plants and learning every component of their facility. the more I know about the facility and the materials they use... my wheels start turning and new product ideas are born.
Timeless design
when bringing any new product to life, I strive to have the end product be current with trends while still keeping a timeless feel.
